Automotive Marketing Business
- Product Details
- Company Profile
Automotive Marketing Business
As the only large-scale state-owned enterprise granted with the license for automobile import in the recent past, CMC has successively undertaken many auto purchasing for the government, vehicle-bartering projects, and auto-making technology introduction, and imported over a million vehicles of all kinds. Meanwhile, the company has established good cooperative relations with Mercedes-Benz, Toyota, Ford, Renault, Mitsubishi, and other international automobile manufacturers.
In recent years, the company has strived to innovate and develop automotive marketing business. With high-end vehicle brand marketing as the target, it actively implemented the transition from a traditional vehicle importer to an automotive marketing service provider, and it has taken solid steps in the construction of high-end auto 4S shops and owned S shops of Beijing Jinguan Xingye, Beijing Jinguan Benz, and Guangzhou Dragon Star. The company is actively promoting the construction of automotive marketing network in Beijing, Guangxi, Hunan, Guangdong and other cities, and has achieved substantial results. In addition, CMC is actively conducting researches of new energy automotive industry and automotive industry chain and planning new development targets of vehicle business segment.
Meanwhile, the company has clear advantages in the procurement of special vehicles, passenger car imports, automobile domestic distribution business, etc., and has made considerable progress in exploring vehicle markets in surrounding countries.